视觉叙事在老字号美妆品牌形象设计中的应用——以“双妹”品牌为例The Application of Visual Narrative in the Image Design of Time-Honored Beauty Brands—Taking the “VIVE” Brand as an Example
李光安, 施秉慧
设计Vol.9 No.2, 全文下载: PDF HTML XML DOI:10.12677/design.2024.92250, April 25 2024
视觉传播视域下老字号品牌形象激活策略研究Research on Brand Image Activation Strategy of Old Brands under the Visual Communication Perspective
邱丽萍, 于麟樱 科研立项经费支持
设计Vol.8 No.4, 全文下载: PDF HTML XML DOI:10.12677/Design.2023.84391, December 15 2023
本土独立服装设计师品牌视觉识别设计的提升研究Research on Improving the Visual Identity Design of Local Independent Fashion Designers’ Brands
周海洋, 任 力
设计Vol.8 No.3, 全文下载: PDF HTML XML DOI:10.12677/Design.2023.83189, September 13 2023
汽车品牌来源国效应的初探The Research on the Country of Origin Effect in the Automotive Brand
张翼飞
现代市场营销Vol.4 No.4, 全文下载: PDF HTML DOI:10.12677/MOM.2014.44009, October 27 2014
品牌形象塑造中的设计策略研究Research on Design Strategies in Brand Image Building
胡千禧, 吴沁雪, 刘 杨
设计Vol.8 No.3, 全文下载: PDF HTML XML DOI:10.12677/Design.2023.83110, August 29 2023
泛娱乐视角下的中华老字号IP设计策略研究Research on IP Design Strategy of Chinese Time-Honored Brands from the Perspective of Pan-Entertainment
战佳苗, 田星瀚
设计Vol.9 No.1, 全文下载: PDF HTML XML DOI:10.12677/Design.2024.91045, February 7 2024