数字经济背景下绿色经济发展的挑战与对策研究

Research on the Challenge and Countermeasures of Green Economy Development under the Background of Digital Economy

摘要: 数字经济促进了绿色经济中绿色产业结构转型以及绿色技术的创新，为绿色经济发展注入了新动能，同时也带来一些了挑战。如数字经济对环境污染的影响，绿色技术创新落后、绿色经济效率较低和数字技术专业人才不足等，就此提出了相应的解决对策，包括推进绿色低碳技术，增强可再生能源利用，提升消费者绿色消费理念等，充分发挥数字经济在绿色经济发展中的赋能效应，助力我国实现“双碳”目的。

Abstract: The digital economy plays a significant role in transformation of green industry and innovation of green technology. The rapid development of China’s digital economy has injected new momentum into green economy development, but it has also brought some challenges, such as the impact of the digital economy on environmental pollution, lagging green technology innovation, low efficiency of the green economy, and a shortage of professionals in digital technology. In response, some countermeasures have been proposed, including promoting green and low-carbon technologies, enhancing the utilization of renewable energy, and improving consumers’ awareness of green consumption. These measures aim to fully leverage the enabling effect of the digital economy in green economic development and help China achieve the carbon peaking and carbon neutrality goals.