云南民族地区体育旅游产业融合发展与转型升级路径研究

A Study on the Integrated Development and Transformation and Upgrading Path of Sports Tourism Industry in Ethnic Minority Areas of Yunnan Province

摘要: 本文以云南民族地区为研究对象，围绕体育旅游产业融合发展与转型升级展开分析。文章在梳理区位条件、生态资源、民族文化、产业积累和政策供给等现实基础的基础上，归纳资源转化不足、产品体系滞后、区域协同不强、数字支撑偏弱和多重约束叠加等现实问题，进而从资源转化、要素耦合、价值提升、空间重构和多主体协调等方面阐释产业演进的内在逻辑，并提出资源整合、产品创新、数字赋能、品牌塑造和协同治理等路径，以期为云南民族地区体育旅游产业高质量发展提供参考。

Abstract: This paper takes ethnic minority areas in Yunnan Province as the research object and analyzes the integrated development and transformation and upgrading of the sports tourism industry. Based on an analysis of the actual conditions such as location, ecological resources, ethnic culture, industrial accumulation, and policy supply, the paper summarizes the practical problems such as insufficient resource transformation, lagging product system, weak regional coordination, weak digital support, and multiple constraints. It then elucidates the internal logic of industrial evolution from the aspects of resource transformation, factor coupling, value enhancement, spatial restructuring, and multi-stakeholder coordination, and proposes paths such as resource integration, product innovation, digital empowerment, brand building, and collaborative governance, aiming to provide a reference for the high-quality development of the sports tourism industry in ethnic minority areas of Yunnan Province.