从廉价狂欢到回归简朴：梭罗简单生活观对快时尚的生态启示

From Cheap Excess to a Return to Simplicity: Thoreau’s Simple Living Philosophy and Its Ecological Implications for Fast Fashion

摘要: 快时尚产业凭借其快速上新与低价策略，在全球范围内掀起了一场“廉价狂欢”，却也引发了严重的生态危机、社会不公与个体消费异化。本文以梭罗在《瓦尔登湖》中提出的“简单生活观”为理论资源，从应用伦理学视角出发，系统地批判了快时尚的发展模式，并探寻快时尚产业可持续发展的路径，旨在为超越快时尚困境、实现人与自然和谐共生的新时尚伦理提供深刻的启示。论文首先指出快时尚在环境、社会与心理层面造成的严重代价，指出其本质是一种不可持续的经济发展与消费模式；进而从文本出发阐释梭罗以“简单”“独立”“自然”为核心的生活哲学，强调其对“虚假需求”的批判与对真实价值的复归；最后，构建从心灵解放到实践回归的可持续时尚体系的现实路径。

Abstract: The fast fashion industry, with its rapid product updates and low-price strategies, has sparked a “cheap craze” on a global scale, but it has also caused serious ecological crises, social injustice, and individual consumption alienation. This article uses Thoreau’s “simple living philosophy” proposed in Walden as a theoretical resource. From the perspective of applied ethics, it systematically criticizes the development model of fast fashion and explores the sustainable development path of the fast fashion industry, aiming to provide profound insights for overcoming the predicament of fast fashion and achieving harmonious coexistence between humans and nature in a new fashion ethics. The paper first points out the serious costs caused by fast fashion in the environmental, social and psychological aspects, and indicates that its essence is an unsustainable economic development and consumption model; then, starting from the text, it explains Thoreau’s life philosophy centered on “simplicity”, “independence” and “nature”, emphasizing its criticism of “false needs” and its return to true value; finally, it constructs a realistic path from spiritual liberation to practical return for a sustainable fashion system.