基于设计师画像的行业信息推荐平台研究

Research on Information Recommendation Platform Based on Designer Portrait

摘要: 本文在综合分析了行业信息、设计师画像、推荐平台和产学研的研究现状后，针对当前行业信息推荐系统中设计师画像指标少、划分粗略、评价缺乏客观性等问题，以及目前行业信息推荐均采用领域分类的方式进行、推送系统的个性化水平较低、对设计师需求研究不足的问题，提出了设计师画像构建、基于设计师画像的指标客观评价、行业信息推荐类别选择、结合设计师设计过程中的行业信息更新以及考虑针对设计师需求的个性化推送方法以更好地了解他们的需求和兴趣；基于设计师画像的指标客观评价，解决了评价指标不够客观的问题，可以更准确地评估设计师的能力和特点等。这些方法旨在改善行业信息推荐系统，使其更适应设计师的需求，提高信息的准确性和实用性。

Abstract: After a comprehensive analysis of industry information, designer portrait, recommendation platform and the research status of industry-university-research institutes, aiming at the problems such as few designer portrait indicators, rough division and lack of objectivity in the current industry information recommendation system, as well as the fact that the current industry information recommendation is carried out in the way of domain classification, the low level of individuation of the push system and insufficient research on the needs of designers, this paper proposes the construction of designer portrait, the objective evaluation of indicators based on designer portrait, the selection of industry information recommendation categories, the updating of industry information combined with the designer’s design process, and the personalized push method considering the designer’s needs to better understand their needs and interests. The objective evaluation based on the designer’s portrait solves the problem that the evaluation index is not objective enough, and can evaluate the designer’s ability and characteristics more accurately. These methods aim to improve the industry information recommendation system, make it more adaptable to the needs of designers, and improve the accuracy and practicality of information.