消费者购买意愿视角下新能源汽车营销策略分析Analysis of Marketing Strategies of New Energy Vehicles from the Perspective of Consumers’ Purchase Intention
任宇韬 下载量: 31 浏览量: 163
电子商务评论 Vol.13 No.2, May 22 2024, PDF, HTML, XML DOI:10.12677/ecl.2024.132242 被引量
代糖产品认知现状及消费者购买意愿影响因素分析Analysis of the Current Situation of the Perception of Sugar Substitute Products and Factors Influencing Consumers’ Purchase Intention
朱婵媛, 张紫琼, 涂现峰 下载量: 386 浏览量: 784
统计学与应用 Vol.12 No.4, August 10 2023, PDF, HTML, XML DOI:10.12677/SA.2023.124092 被引量
文创产品体验对顾客购买意愿的影响:知识水平的调节效应The Influence of Cultural and Creative Product Experience on Customers’ Purchase Intention: The Moderating Effect of Knowledge Level
孔云飞, 杨礼茂 下载量: 43 浏览量: 83
社会科学前沿 Vol.13 No.5, May 17 2024, PDF, , DOI:10.12677/ass.2024.135378 被引量
基于Apriori关联规则挖掘的消费者购房意向分析—以昆明市北市区为例The Analysis of Consumers’ Housing Purchase Intention Based on Apriori Association Rule Mining—A Case Study of North Kunming District
翟梦迪 下载量: 1,899 浏览量: 3,249
统计学与应用 Vol.5 No.3, August 18 2016, PDF, , XML DOI:10.12677/SA.2016.53021 被引量
直播带货模式对顾客购买意愿的影响研究——体验价值的中介作用Research on the Influence of Live Commerce Mode on Customers’ Purchase Intention—The Mediating Role of Experiential Value
田 梅, 金玉兰 下载量: 682 浏览量: 3,279
应用数学进展 Vol.11 No.6, June 16 2022, PDF, HTML, XML DOI:10.12677/AAM.2022.116368 被引量
消费者感知对有机农产品购买意愿研究——基于SOR理论的实证分析A Study of Consumer Perceptions on the Purchase Intention of Organic Agricultural Products—An Empirical Analysis Based on SOR Theory
刘思成 下载量: 328 浏览量: 1,655
社会科学前沿 Vol.12 No.6, June 8 2023, PDF, HTML, XML DOI:10.12677/ASS.2023.126386 被引量
新中式服装感知价值对Z世代购买意愿的影响研究Research on the Impact of Perceived Value of New Chinese Clothing on Generation Z’s Purchase Intention
刘 芳, 李含伟 下载量: 426 浏览量: 1,036
建模与仿真 Vol.12 No.5, September 25 2023, PDF, HTML, XML DOI:10.12677/MOS.2023.125437 被引量
电子商务平台消费者汽车购买意图的影响因素分析——品牌形象的中介作用Research on Influencing Consumers’ Automobile Purchase Intention on E-Commerce Platform—The Mediating Role of Brand Image
陆潭晟, 刘 艺 下载量: 76 浏览量: 150
电子商务评论 Vol.13 No.2, May 30 2024, PDF, HTML, XML DOI:10.12677/ecl.2024.132356 被引量
电商直播中人际互动对消费者冲动购买意愿的影响研究——以淘宝直播为例Research on the Influence of Interpersonal Interaction on Consumers’ Impulse Purchase Intention in E-Commerce Live Broadcast—Taking Taobao Live as an Example
徐晓丽, 梁 宏 下载量: 820 浏览量: 4,414
心理学进展 Vol.11 No.11, November 29 2021, PDF, HTML, XML DOI:10.12677/AP.2021.1111298 被引量
分析中国内衣行业女性化社交媒体广告对女性消费者态度和购买意愿的影响To Analyze the Influence of Feminine Social Media Advertisements in China Underwear Industry on Female Consumers’ Attitude and Purchase Intention
冯思洋 下载量: 279 浏览量: 597
运筹与模糊学 Vol.13 No.5, October 20 2023, PDF, HTML, XML DOI:10.12677/ORF.2023.135511 被引量