珠海发展金融业优劣势分析及发展战略探讨

The SWOT Analysis of Zhuhai Financial Industry and Its Development Strategy

摘要: 本文从全国市场化改革的背景出发，用国际产业理论作为指导，详细分析了珠海发展金融业的优劣势，探讨珠海市如何利用其比邻深港澳这一特殊地域优势来设计其产业发展战略。在与深港澳的比较中，不难发现，珠海发展金融业的基础薄弱，不具备与它们直接竞争的优势。珠海应该甘当香港和深圳的配角，重点发展其他产业，走互补型和差异化的发展之路。

Abstract: Under the background of national market-oriented reform, the theory of international industrial is used as a guideline. This article analyzes the advantages and disadvantages of Zhuhai financial industry environments and discusses how to use the special geographical advantage as the closest neighbor of Hong Kong and Macao to design its industrial development strategy. In comparison with Shenzhen, Hong Kong and Macao, it is not difficult to find that the development of the financial industry of Zhuhai is still weak, and it does not have direct competitive advantages in such area. Zhuhai should play a supporting role in financial area, focusing on the development of other industries, and setting foot on complementary and differentiated development road.