警惕负面网络热词的消极价值观引导

Alert on Misguidance by Internet Negative Buzzwords

摘要: 网络热词作为互联网环境下催生的一种非主流文化，具有大众化、平民化和娱乐化等特点。梳理近些年来的网络热门词汇，“佛系青年”、“柠檬精”、“光想青年”、“逃避性沮丧”等这些看似戏谑、调侃的网络热词，实际上却用贴标签的方式传递着消极的价值观念，并不经意间在互联网用户群体中引发了“潮流”。这类网络热词借助电脑、手机等媒介工具广泛传播，并对社会产生一定的影响，而部分负面网络热词所蕴含的消极价值观却不容小觑。

Abstract: As a kind of non-mainstream culture in the internet environment, network buzzwords have the characteristics of popularity, mass-orientation and entertainment. Combing the network hot words in recent years, “Buddhist-style Youth”, “Lemon stubborn”, “Thinking only without action youth”, “Escapist depression” and other network hot words seem to be joking and kidding; in fact, they spread negative values by means of labeling, inadvertently triggering a “trend” in the internet community. This kind of network buzzwords is widely spread by means of computers, mobile phones and other media tools, and has a certain impact on the society. However, the negative values contained in some negative network buzzwords cannot be ignored.