疫情期间的互联网经济——基于电子游戏行业大数据视角

Internet Economy during the Epidemic—From the Perspective of Big Data in the Video Game Industry

摘要: 本文通过大数据的视角研究互联网经济，了解电子游戏产业受到疫情影响的情形，疫情期间群众对电子游戏类型的偏好，并分析游戏类别和工作室规模对游戏畅销排行榜的影响。研究发现疫情未造成电子游戏产业的衰退，工作室规模对游戏排行榜的排名具有显着影响，娱乐类型游戏竞争少且市场生存率高，益智类游戏的上市占比高，在热销排行榜上出现的频数不多，但排名靠前。因此开发娱乐类型游戏和质量佳的益智类游戏，是游戏工作室未来可以考虑的发展方向。

Abstract: This paper studies the Internet economy from the perspective of big data, explores the impact of epidemic on video game industry, the people’s preference for the types of video games during the epidemic, and analyzes the impact of game categories and studios’ size on video game ranking list. The research results show that the epidemic has no impact on the video game industry; the studio size has a significant impact on video game ranking list. The type of entertainment games has less competition and high market survival rate. The type of puzzle games accounts for a high proportion in the market, it is less frequently on video game ranking list but the ranking is relatively high. Therefore, the development of entertainment games and high-quality puzzle games is the development direction that game studios can consider in the future.