AIGC技术在粉丝文化中的应用及影响研究——以粉丝自制偶像音频为例

Research on the Application and Impact of AIGC Technology in Fan Culture—Taking Fan-Made Idol Audio as an Example

摘要: 本研究聚焦于AIGC技术在粉丝文化中应用的新现象，以粉丝自制偶像音频为切入点，综合运用网络民族志与问卷调查法，以互动仪式链理论为核心分析框架，深入剖析其应用过程、动因及影响，并预测其未来可能面临的问题与挑战。研究发现，情感、社交与技术这三方面因素是粉丝应用AIGC技术的关键动因，资本助推产业发展成为拓展性动因；另外，该技术赋能创作，重塑了粉丝文化生态，为偶像产业的发展提供了新的参考路径。但在未来，也存在引发版权、伦理等问题的风险。本文通过理论分析与实证研究，为理解粉丝文化新形态、规范技术应用及了解现象意义等提供理论与实践支撑，推动AIGC技术与粉丝文化研究的深化发展。

Abstract: This study focuses on the new phenomenon of the application of AIGC technology in fan culture, taking fan-made idol audio as the entry point. It comprehensively employs methods of online ethnography and questionnaire surveys, with the interaction ritual chain theory as the core analytical framework, to deeply analyze the application process, motivations, and impacts of this technology, and predict the potential problems and challenges it may face in the future. The research finds that emotional, social, and technological factors are the key motivations for fans to apply AIGC technology, while capital boosting industrial development serves as an expansive motivation. Additionally, this technology empowers creation, reshapes the fan culture ecosystem, and provides a new reference path for the development of the idol industry. However, in the future, there is a risk of triggering issues such as copyright and ethics. Through theoretical analysis and empirical research, this paper provides theoretical and practical support for understanding the new forms of fan culture, regulating technology application, and comprehending the significance of the phenomenon, promoting the in-depth development of AIGC technology and fan culture research.