互联网金融背景下大学生消费结构研究

Research on the Consumption Structure of College Students in the Context of Internet Finance

摘要: 近年来，由于互联网技术的快速进步，互联网金融已经成为一种流行的金融方法，它具有方便、快捷和低廉的优势，广泛应用于当代大学校园。同时，互联网经济具有极强的网络传播效应，信息化水平提高也是互联网金融引起大学生消费结构变迁的重要因素。本文旨在通过探讨互联网金融背景下大学生消费结构的特点、现状及其影响，并对其中产生的问题提出相应的建议。

Abstract: In recent years, with the rapid development of Internet technology, Internet finance, as a new financial model, has been rapidly popularized with its convenient, efficient and low-cost characteristics, and is widely used in contemporary university campuses. At the same time, the Internet economy has a strong network communication effect, and the improvement of informatization level is also an important factor in the change of college students’ consumption structure caused by Internet finance. This paper aims to explore the characteristics, current situation and impact of college students’ consumption structure in the context of Internet finance, and put forward corresponding suggestions for the problems arising from it.