新质生产力赋能江苏省跨境电商高质量发展的策略研究

Research on Strategies for Enabling the High-Quality Development of Cross-Border E-Commerce in Jiangsu Province by New Quality Productivity

摘要: 随着互联网科技的快速发展和全球贸易的不断加深，跨境电商已成为江苏省对外贸易的重要经济增长点，新质生产力的引入和应用成为跨境电商的新对标。基于此，对新质生产力赋能江苏省跨境电商策略进行研究，有利于江苏省跨境电商在新的时代背景下实现高质量发展，进一步提升江苏省在全球贸易中的影响力和竞争力。本文简述了新质生产力给江苏省跨境电商带来的机遇及发展面临的主要问题，并在此基础上提出了以新质生产力为核心动力，在构建电商产业生态圈、提升企业创造力和内生动力、系统性培养跨境电商人才上共同发力推动江苏省跨境电商发展，期望能为江苏省跨境电商的高质量发展提供参考与启示。

Abstract: With the rapid development of Internet technology and the deepening of global trade, cross-border e-commerce has become an important economic growth point for Jiangsu Province’s foreign trade, and the introduction and application of new quality productivity has become a new counterpoint for cross-border e-commerce. Based on this, the research on the strategy of cross-border e-commerce empowered by the new quality productivity in Jiangsu Province is conducive to the realization of high-quality development of cross-border e-commerce in Jiangsu Province in the context of the new era, and to further enhance the influence and competitiveness of Jiangsu Province in the global trade. This paper briefly describes the opportunities brought by the new quality productivity to cross-border e-commerce in Jiangsu Province and the main problems faced by the development, and on this basis proposes to take the new quality productivity as the core driving force, and make a concerted effort to promote the development of cross-border e-commerce in Jiangsu Province by building the e-commerce industrial ecosystem, enhancing enterprises’ creativity and endogenous driving force, and systematically cultivating talents in cross-border e-commerce. It is expected to provide reference and inspiration for the high-quality development of cross-border e-commerce in Jiangsu Province.