数字化供应链视角下伊利股份的营运资金周转期管理研究
Research on Working Capital Turnover Management of Yili Shares from the Perspective of Digital Supply Chain
摘要: 数字化影响力的提升,使各行业更加重视数字技术的应用和数字化转型的推进。国家和企业及时制定相关发展策略,加快推动数字化进程。其中,伊利股份积极配合国家数字化转型战略,自2015年起已开展供应链数字化建设路径的研究,具备较为扎实的数字经济研究基础。此外,营运资金问题长期困扰企业,直接影响其发展质量与生存周期。供应链管理是企业营运资金的重要载体,采购、生产、销售等环节都会占用资金,如何提高资金周转效率是许多企业面临的难题。本文分析了伊利股份数字化供应链发展现状,并对伊利股份营运资金周转期进行绩效评价,最后提出优化建议,使企业对营运资金绩效管理有更加全面以及深入的考量,同时拓展营运资金管理的思路,使其更加高效,成为企业良性经营的利器。
Abstract: The enhancement of digital influence has made all industries pay more attention to the application of digital technologies and the promotion of digital transformation. The state and enterprises should promptly formulate relevant development strategies and accelerate the digitalization process. Among them, Yili Industry has been actively cooperating with the national digital transformation strategy. Since 2015, it has been conducting research on the digital construction path of the supply chain and has a relatively solid foundation in digital economy research. In addition, the issue of working capital has long plagued enterprises, directly affecting their development quality and survival cycle. Supply chain management is an important carrier of an enterprise’s working capital. Funds are occupied in various links such as procurement, production and sales. How to improve the efficiency of capital turnover is a difficult problem faced by many enterprises. This article analyzes the current development status of the digital supply chain of Yili Industry, conducts a performance evaluation of the working capital turnover period of Yili Industry, and finally puts forward optimization suggestions, enabling the enterprise to have a more comprehensive and in-depth consideration of the performance management of working capital, and at the same time expands the thinking of working capital management to make it more efficient and become a powerful tool for the enterprise’s healthy operation.
文章引用:徐娟, 洪小娟. 数字化供应链视角下伊利股份的营运资金周转期管理研究[J]. 电子商务评论, 2025, 14(11): 1034-1044. https://doi.org/10.12677/ecl.2025.14113532

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