基于KANO模型的宠物猫智能出行箱造型设计

Design of Intelligent Travel Box for Pet Cat Based on KANO Model

摘要: 如今国内宠物经济尤其是猫经济快速增长，且养宠目的更多是情感寄托，由此“携宠出行”变成一大潮流现象，“携宠出行”规模日益增大。同时，宠物产品市场趋向于精细化、智能化发展。在该环境下，宠物出行箱包发展成为中国经济发展中极具活力的领域之一。但市场上现有产品同质化较为严重，且缺乏智能化的应用，存在应用场景局限、闲置率较高等问题。本次研究通过KANO模型研究，梳理总结出宠物猫主人的需求偏向及期望，转化为对应的产品结构模块，结合现有技术及政策要求，对多场景应用的便携宠物猫智能出行箱进行了设计。

Abstract: Nowadays, the domestic pet economy, especially the cat economy, is growing rapidly, and the purpose of pet raising is more emotional sustentation, so “pet travel” has become a trend phenomenon, and the scale of “pet travel” is increasing. At the same time, the pet product market tends to be refined and intelligent. In this environment, pet travel bags have become one of the most dynamic areas in China’s economic development. However, the existing products on the market are more homogenized, and there is a lack of intelligent application, and there are problems such as limited application scenarios and high idle rate. Through the study of the KANO-FAST model, this study sorted out and summarized the demand preferences and expectations of pet cat owners, and transformed them into corresponding product structure modules. Combined with the existing technology and policy requirements, the portable intelligent travel box for pet cats with multi-scenario applications was designed.