跨境电商海外仓存储假冒商品的法律责任解构——以销售假冒注册商标的商品罪为核心视角

Deconstruction of Legal Liability for Overseas Warehouses of Cross-Border E-Commerce Storing Counterfeit Goods—From the Core Perspective of the Crime of Selling Goods Bearing Counterfeit Registered Trademarks

摘要: 随着跨境电商出口业务的蓬勃发展，海外仓逐渐成为假冒商品非法流转的关键环节，相关商标侵权案件呈增长态势。本文以我国《刑法》第二百一十四条“销售假冒注册商标的商品罪”为核心，结合跨境电商行业特性与司法实践，界定跨境电商海外仓的法律定位及犯罪构成要素，剖析管辖权跨境衔接、境外证据采信、情节量化认定等法律适用难点，系统解构此类行为的刑事、民事、行政责任，并结合亚马逊海外仓售假典型案例提炼实践启示。最后从立法、司法、行业监管、企业合规四个维度提出完善路径，以期为司法实践提供理论参考，强化跨境电商知识产权保护，推动行业健康有序发展。

Abstract: With the vigorous development of cross-border e-commerce export business, overseas warehouses have gradually become a key link in the illegal circulation of counterfeit goods, and related trademark infringement cases are on the rise. Focusing on Article 214 of China’s Criminal Law, the “Crime of Selling Goods Bearing Counterfeit Registered Trademarks”, this paper combines the characteristics of the cross-border e-commerce industry and judicial practice to define the legal positioning of cross-border e-commerce overseas warehouses and the constituent elements of the crime. It analyzes the difficulties in legal application such as cross-border connection of jurisdiction, admissibility of overseas evidence, and quantitative determination of circumstances, and systematically deconstructs the criminal, civil and administrative liabilities of such acts. Practical insights are extracted from the typical case of counterfeit sales in Amazon’s overseas warehouses. Finally, improvement paths are proposed from four dimensions: legislation, judicature, industry supervision and enterprise compliance, aiming to provide theoretical reference for judicial practice, strengthen the protection of intellectual property rights in cross-border e-commerce, and promote the healthy and orderly development of the industry.