技术赋能与深层变革：TOE框架下景迈山古茶林文化景观遗产数智化保护的多维解析

Technology Empowerment and Profound Transformation: A Multi-Dimensional Analysis of the Digital and Intelligent Protection of the Cultural Landscape Heritage of the Old Tea Forests in Jingmai Mountain under the TOE Framework

摘要: 作为全球首个以“茶”为主题的世界文化遗产，景迈山数智化保护是技术应用与社会文化变革的协同产物。本文基于TOE理论框架(技术–组织–环境框架)，结合实地调研访谈，从技术、组织、环境三个维度，系统剖析景迈山数智化保护的实施逻辑，重点探讨技术赋能下地方治理模式的转型路径与文化认知的重塑机制，揭示“技术适配–组织协同–环境响应”的内在关联。研究表明，TOE框架能有效阐释景迈山数智化保护的实践逻辑，其核心价值在于通过技术、组织、环境的动态适配，实现遗产保护、社区发展与文化传承的协同共生，为类似文化景观遗产数智化保护提供理论参考与实践范式。

Abstract: As the world’s first globally recognized cultural heritage themed around “tea”, the digitalization protection of Jingmai Mountain is a result of the synergy between technological application and social-cultural transformation. Based on the TOE theory (Technology-Organization-Environment framework), combined with on-site research interviews, this article systematically analyzes the implementation logic of the digitalization protection of Jingmai Mountain from the three dimensions of technology, organization, and environment. It focuses on exploring the transformation path of local governance models under technological empowerment and the reshaping mechanism of cultural cognition, revealing the intrinsic connection of “technology adaptation-organizational collaboration-environmental response”. The research shows that the TOE framework can effectively explain the practical logic of the digitalization protection of Jingmai Mountain. Its core value lies in achieving the collaborative symbiosis of heritage protection, community development, and cultural inheritance through the dynamic adaptation of technology, organization, and environment, providing theoretical references and practical models for the digitalization protection of similar cultural landscape heritage.