冲突如何走向共创？遗产旅游地居民情感与行动的演化逻辑研究——以平遥古城为例

How Can Conflicts Move towards Co-Creation? A Study on the Evolutionary Logic of Residents’ Emotions and Actions in Heritage Tourism Destinations—A Case Study of Pingyao Ancient City

摘要: 文化遗产旅游地深陷遗产保护、在地生活与商业开发的三重结构性张力，冲突向共创的治理转型是全球遗产治理的核心议题。本文以平遥古城为深度案例，构建“结构张力–情感投射–资本中介–能动实践”整合框架，剖析居民情感与行动的演化机理。研究表明，遗产地本质是三重制度性秩序博弈的场域，居民情感并非个体心理变量，而是结构性张力具身化的情感社会实践；社会资本为情动向行动转化提供中介支撑，二者耦合形成对抗型、调适型与协同型三类身动模式；冲突的建构性价值通过“反向共创”机制彰显，倒逼制度重构与权力关系调适，推动三重秩序达成动态均衡。研究突破情感研究“去社会化”与价值共创理论“去冲突化”局限，为遗产治理提供新的理论视角与分析工具，为活态遗产地可持续发展提供实践镜鉴。

Abstract: Heritage tourist destinations are entrenched in the triple structural tensions between heritage protection, local livelihoods, and commercial development, and the governance transformation from conflict to co-creation has become a core agenda of global heritage governance. Taking Pingyao Ancient City as an in-depth case study, this paper constructs an integrated analytical framework of “structural tension-emotional projection-capital intermediation-agentic practice” to explore the evolutionary mechanism of residents’ emotions and behaviors. The research shows that heritage destinations are essentially a field of contestation among three institutional orders; residents’ emotions are not isolated individual psychological variables but embodied “affective politics” practices of structural tensions. Social capital serves as an intermediary for the transformation of emotions into actions, and their coupling forms three types of embodied action modes: confrontational, adaptive, and collaborative. The constructive value of conflict is manifested through the mechanism of “reverse co-creation”, which forces institutional restructuring and adjustment of power relations, promoting the three orders to achieve dynamic equilibrium. This study breaks through the limitations of the “desocialization” in emotion research and the “de-conflictualization” in value co-creation theory, providing a new theoretical perspective and analytical tools for heritage governance, as well as practical insights for the sustainable development of living heritage sites.