高校毕业生留常就创业影响因素实证研究——以常州工学院化工与材料学院为例

An Empirical Study on Influencing Factors of University Graduates’ Decision to Stay in Changzhou for Employment and Entrepreneurship—A Case Study of the School of Chemical Engineering and Materials, Changzhou Institute of Technology

摘要: 常州作为“新能源之都”，其化工新材料产业具有显著优势。在此背景下，本研究旨在深入探究常州工学院化工与材料学院毕业生留常就业创业的意愿及其核心影响因素。研究采用问卷调查法、访谈法以及统计分析法，对2019~2025年毕业生展开全面调研，并结合实际就业情况进行分析。研究发现，专业匹配度、薪资预期、城市认同以及家庭资源等因素，对该学院学生是否选择留常就创业有着关键影响。其中，专业与常州化工/材料产业链的契合度是重要拉力，而薪资预期与现实的差距成为推力。本研究为促进毕业生高质量留常就业提供了重要参考。

Abstract: As the “New Energy Capital”, Changzhou boasts significant advantages in the chemical new materials industry. Against this backdrop, this study aims to explore the willingness of graduates from the School of Chemical Engineering and Materials at Changzhou Institute of Technology to stay, work, and start businesses in Changzhou, as well as its core influencing factors. Using questionnaire surveys, interviews, and statistical analysis, this study conducts a comprehensive investigation of graduates from 2019 to 2025 and analyzes their actual employment status. The findings reveal that factors such as major matching, salary expectations, city identity, and family resources have a critical impact on students’ decisions to stay, work, and start businesses in Changzhou. Among them, the alignment between majors and Changzhou’s chemical and materials industrial chain is an important pull factor, while the gap between salary expectations and reality acts as a push factor. This study provides important references for promoting high-quality employment of graduates in Changzhou.