数字化赋能博物馆藏品管理与展示的策略

Strategies for Collection Management and Display of Digital Enabling Museum

摘要: 随着数字技术在文化领域的持续深入应用，博物馆在藏品管理与展示传播中的职能结构正在发生深刻变革。文章以浙江自然博物院为研究对象，聚焦其在智慧库房保护、数字档案构建、知识图谱重组以及沉浸式展陈系统等方面的探索实践，系统分析数字化赋能下博物馆在管理逻辑、展示机制与观众交互模式中的转型路径，以期为博物馆数字化升级提供理论支撑与实践借鉴。

Abstract: With the continuous and in-depth application of digital technology in the field of culture, the functional structure of museums in collection management and display communication is undergoing profound changes. This paper takes Zhejiang Natural History Museum as the research object, focusing on its exploration and practice in the aspects of smart warehouse protection, digital archives construction, knowledge map reorganization and immersive exhibition system, and systematically analyzes the transformation path of museums in the management logic, display mechanism and audience interaction mode under the digital empowerment, in order to provide theoretical support and practical reference for the digital upgrading of museums.