高校思想政治教育方法数字化转型的内涵及路径研究

A Study on the Connotation and Pathways of the Digital Transformation of Ideological and Political Education Methods in Universities

摘要: 在《教育强国建设规划纲要》的战略指引下，提升思想政治教育综合育人效能并全面推进教育数字化，已成为新时代高校落实立德树人根本任务的核心命题。面对复杂多变的数字网络生态与算法逻辑对学生认知体系的潜在影响，传统思想政治教育方法正面临时空滞后与效能衰减的现实困境。为破解这一难题，本文摒弃“技术工具简单叠加”的浅层认知，将“方法变革”作为研究的微观枢纽。文章立足马克思主义理论视角，首先从思维重塑、载体迭代、场域融通与特质跃升四个维度，系统阐释了思政教育方法数字化转型的科学内涵；其次，深刻剖析了技术逻辑与教育规律相碰撞时，可能引发的工具理性僭越与主客体关系失衡等异化风险；最后，系统探讨了价值引领、技术向善与制度规范相协同的优化理路。本研究旨在为坚持育人导向规范数字技术应用、推动高校思想政治教育智慧化发展提供理论支撑与实践参考。

Abstract: Under the strategic guidance of the “Outline of the Strategic Plan for Building a Leading Country in Education”, enhancing the comprehensive educational efficacy of ideological and political education and comprehensively advancing educational digitalization have emerged as core propositions for universities in the new era to fulfill the fundamental task of fostering virtue through education. Confronted with the potential impact of a complex digital network ecology and algorithmic logic on students’ cognitive systems, traditional ideological and political education methods are facing practical dilemmas of spatio-temporal lag and declining effectiveness. To address this issue, this paper transcends the superficial understanding of merely “superimposing technological tools” and positions “methodological transformation” as the micro-hub of the study. Grounded in Marxist theory, it first systematically elucidates the scientific connotation of the digital transformation of ideological and political education methods across four dimensions: cognitive reshaping, carrier iteration, field integration, and characteristic elevation. Secondly, it profoundly analyzes the alienation risks—such as the overstepping of instrumental rationality and the imbalance in subject-object relations—that may arise from the collision between technological logic and educational laws. Finally, it systematically explores an optimized pathway synergizing value guidance, technological benevolence, and institutional regulation. This study aims to provide theoretical support and practical references for standardizing the application of digital technologies with an educational orientation and promoting the intelligent development of ideological and political education in universities.