新时代科技新闻报道的主题研究

A Study on the Topics of Technology News Reporting in the New Era

摘要: 融媒体时代背景下，科技作为第一生产力，科技新闻的话语传播与建构对于科技传播实效具有很大影响。近年来，越来越多学者开始关注科技新闻话语体系建构，但当前仍然面临科技新闻内容视角单一，深度不足等问题。本文以《中国日报》的科技新闻为语料借助自然语言处理技术中的主题建模方法，系统挖掘科技新闻的主题分布特征。本研究表明，《中国日报》科技新闻聚焦“专业人才培养”、“市场规模扩大”、“数字经济发展”、“产业创新”、“文化传承与建设”、“场景应用需求与发展”、“技术研发”七大主题，具有需求导向鲜明，应用落点清晰，多元协同等特点。本研究结合文本量化和话语质化，完善了科技新闻传播体系建构研究，为后续科技新闻报道策略与导向提供了实证支撑。

Abstract: Against the backdrop of converged media era, science and technology are the primary productive force; the discourse communication and construction of science and technology news have a great impact on the effectiveness of science and technology communication. In recent years, an increasing number of scholars have begun to focus on the construction of technological news discourse systems. However, current tech news still faces challenges such as limited perspectives and insufficient depth in content. This study utilizes scientific and technological news from China Daily as the corpus, employing topic modeling techniques from natural language processing technology, to systematically analyze the thematic distribution characteristics of scientific and technological news. This study reveals that China Daily’s science and technology news coverage focuses on seven key themes: professional talent development, market scale expansion, digital economy growth, industrial innovation, cultural heritage preservation and development, application scenario demands and evolution, and technological R&D, characterized by distinct demand orientation, clear application focus, and multi-party collaboration. This study integrates textual quantification and discursive qualitative analysis to advance research on the construction of science and technology news communication systems, providing empirical support for subsequent reporting strategies and guidance in science journalism.