中西社交媒体网络语言的构词与语用机制对比研究

A Contrastive Study of Word-Formation and Pragmatic Mechanisms in Chinese and Spanish Social Media Language

摘要: 随着社交媒体的发展，网络语言已成为观察数字传播语境下语言变异与社会文化表达的重要窗口。本文以中西社交媒体网络语言为研究对象，采用对比分析法与案例分析法，从构词方式与语用功能两个层面进行比较，并探讨其差异背后的语言表达、社会文化语境与平台机制。研究表明，中西网络语言在构词路径与语用功能上呈现出不同侧重。

Abstract: With the development of social media, online language has become an important lens for examining linguistic variation and socio-cultural expression in digital communication. Taking online language on Chinese and Spanish social media as its research object, this paper adopts comparative analysis and case analysis methods to compare it from two dimensions: word-formation patterns and pragmatic functions. It further explores the linguistic expression, sociocultural context, and platform mechanisms underlying these differences. The study shows that Chinese and Spanish online language display different emphases in terms of word-formation paths and pragmatic functions.