汉中传统文化创新发展的路径研究

The Innovative Development of Traditional Chinese Culture in Hanzhong

摘要: 作为张骞故里，汉中市拥有丰富的张骞文化资源与深厚的传统文化底蕴，但在新时代文化创新发展的实践中，面临资源转化不足、产业融合不深、传播效能不高等现实困境。本研究立足国家文化强国战略倡议宏观背景，以文化自觉理论为分析框架，系统梳理张骞精神的历史内涵与当代价值，深入剖析汉中传统文化创新发展的现状与瓶颈，提出“精神提炼–资源活化–产业融合–传播创新”四位一体的实施路径，以期为地方优秀传统文化创造性转化、创新性发展提供理论参考与实践范式。

Abstract: As Zhang Qian’s hometown, Hanzhong City has rich Zhang Qian cultural resources and a profound traditional cultural heritage. However, in the practice of cultural innovation and development in the new era, it faces the real dilemma of insufficient resource transformation, insufficient industrial integration, and low communication efficiency. Based on the macro background of the national cultural power strategy, this research takes the theory of cultural consciousness as the analytical framework, systematically sorts out the historical connotation and contemporary value of Zhang Qian’s spirit, deeply analyzes the current situation and bottlenecks of the innovation and development of traditional culture in Han and China, and puts forward, “spiritual refining-resource activation-industrial integration-communication”, the implementation path of “innovation” four-in-one, in order to provide theoretical reference and practical paradigm for the creative transformation and innovative development of local excellent traditional culture.