中华优秀传统文化传承创新视域下山东省中医药文化“传承 + 创新”双重路径融会研究

Research on the Integration of the Dual Paths of “Inheritance + Innovation” in Shandong Traditional Chinese Medicine Culture from the Perspective of the Inheritance and Innovation of Chinese Excellent Traditional Culture

摘要: 本研究以中华优秀传统文化传承创新为视角，聚焦山东省中医药文化传承与创新双重路径的融会问题。基于文献研究、案例分析、实地调研等综合方法，系统梳理齐鲁医派的历史基因与山东中医药文化的当代图景，构建“传承筑基 + 创新赋能”双重路径融会的理论框架，并以东阿阿胶、宏济堂、鲁南制药等案例为切入点，剖析其在资源挖掘、非遗保护、产业升级、数字化转型、国际化传播等方面的实践探索。研究发现，山东省中医药文化在双重路径的融会贯通中已取得阶段性成效，但仍面临资料系统化不足、传统与现代融合张力、跨学科协同不足、复合型人才短缺、国际传播影响力不足等挑战。本研究据此提出深化学科交叉、强化数字赋能、推动产业升级、拓展国际表达等优化策略，旨在为山东省中医药文化高质量传承创新提供理论参考与实践指引。

Abstract: From the perspective of the inheritance and innovation of Chinese excellent traditional culture, this study focuses on the integration of the dual paths of inheritance and innovation in Shandong traditional Chinese medicine (TCM) culture. Drawing on comprehensive methods including literature research, case analysis, and field investigation, the study systematically reviews the historical genes of the Qilu medical school and the contemporary landscape of Shandong TCM culture, constructs a theoretical framework for the integration of the dual paths of “inheritance as foundation + innovation as empowerment”, and, taking cases such as Dong-E E-Jiao, Hongjitang, and Lunan Pharmaceutical as entry points, analyzes their practical explorations in resource excavation, intangible cultural heritage protection, industrial upgrading, digital transformation, and international communication. The study finds that Shandong TCM culture has achieved preliminary results in the integration of the dual paths, yet still faces challenges including insufficient systematization of materials, the tension between tradition and modernity, insufficient interdisciplinary collaboration, a shortage of multi-skilled professionals, and limited international communication influence. Accordingly, the study proposes optimization strategies such as deepening interdisciplinary integration, strengthening digital empowerment, promoting industrial upgrading, and expanding international expression, aiming to provide theoretical references and practical guidance for the high-quality inheritance and innovation of Shandong TCM culture.