交通一卡通未来发展的思考

Thoughts on the Future Development of Traffic Cards

摘要: 随着移动互联网技术的迅猛发展，第三方移动支付向城市公共交通领域的不断渗透，传统的交通一卡通行业转型升级迫在眉睫。交通一卡通行业的未来何去何从引起了每位行业管理者的深深思考。本文主要介绍了交通一卡通的成长曲线，交通一卡通行业在发展过程中面临的确定性和不确定性问题，交通一卡通行业在移动互联时代的发展战略问题。

Abstract: With the rapid development of mobile Internet technology, the third-party mobile payment continues to penetrate into the urban public transportation field. The upgrading of traditional transportation traffic card industry is urgent. The future of the transportation card industry has led to the deep thinking of each every management. This article mainly introduces the growth curve of the public transportation traffic card, the certainty and uncertainty faced by the public transportation traffic card industry in the development process, and the development strategy of the transportation card industry in the era of mobile Internet.