基于在线社交网络信息传播模型的研究综述
Research View Based on Online Social Network Information Communication Model
DOI: 10.12677/SSEM.2019.81004, PDF,   
作者: 骆彦彦*：东华大学旭日工商管理学院，上海
关键词: 社交网络；信息传播；影响力模型；SIR模型； Social Network； Information Dissemination； Influence Model； SIR Model
摘要: 在线社交网络以其独特的传播优势，已成为一种流行的社交媒体平台。针对在线社交网络中信息传播模式的形式特点，结合传染病动力学模型以及影响力模型，根据研究对象和研究方法的不同，将学者提出的基于在线社交网络传播模型进行分类和总结，并对不同的研究理论进行综合叙述，最后根据已有的研究成果和研究方法，对未来的研究方向提出自己的思考。
Abstract: Online social networking has become a popular social media platform with its unique communication advantages. According to the formal characteristics of the information dissemination model in online social networks, combined with the infectious disease dynamics model and the influence model, according to the different research objects and research methods, the online social network propagation model proposed by scholars is classified and summarized, and the different research theories are comprehensively described. The research theory is comprehensively described, and finally, based on the existing research results and research methods, I will put forward my own thinking on the future research direction.
文章引用：骆彦彦. 基于在线社交网络信息传播模型的研究综述[J]. 服务科学和管理, 2019, 8(1): 27-33. https://doi.org/10.12677/SSEM.2019.81004

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