基于主成分因子分析与相关分析评价我国互联网企业核心竞争力

Evaluation of China’s Internet Enterprise Core Competitiveness Based on the Principal Component Factor Analysis and Correlation Analysis

摘要: 本文选取2017年26家互联网公司12个分析指标，建立基于主成分因子分析的互联网企业核心竞争力评价分析模型，对影响竞争力评价的因子进行提取，并对互联网企业按照提取的公因子构建数学模型进行分类排序和简单相关分析。结果中提取规模与研发创新、成长速度、盈利能力、运营能力4个因子。从排名结果看出，互联网企业核心竞争力存在显著差异性，同一企业核心竞争力与内部各因子具有相关性。全面协调发展、加快创新速度以及开展战略联盟合作是提升互联网企业核心竞争力的有效途径。

Abstract: In this paper, 12 analysis indicators of 26 Internet companies in 2017 were selected to establish an evaluation and analysis model of core competitiveness of Internet enterprises based on principal component factor analysis method. Factors affecting the evaluation of competitiveness were extracted, and the mathematical model of Internet enterprises was constructed according to ex-tracted common factors for classification and simple correlation analysis. Four factors were ex-tracted, including scale, R & D innovation, growth rate, profitability and operation ability. It can be seen from the ranking results that there are significant differences in the core competitiveness of Internet enterprises, and the strength of the same enterprise’s core competitiveness is correlated with internal factors. Comprehensive and coordinated development, accelerated innovation speed and strategic alliance cooperation are effective ways to enhance the core competitiveness of In-ternet enterprises.