乡村民宿发展前景调查研究——以杭州市为例

Research on the Development Prospect of Rural Home Stay Facilities—Taking Hangzhou for Instance

摘要: 为了解杭州市乡村民宿发展前景，我们选取杭州市五个乡村旅游景区，采用多阶段抽样法进行问卷调查，就用户基本情况与再次选择乡村民宿的意向建立二元Logistic回归模型，最后针对问题提出一些相应建议，来完善乡村民宿的相关政策，促进乡村民宿的发展。

Abstract: In order to understand the development prospect of rural B & B in Hangzhou, we selected five rural tourism scenic spots in Hangzhou, used multi-stage sampling method to conduct questionnaire survey, established binary logistic regression model on the basic information of users and the intention to choose rural B & B again, and finally put forward some corresponding suggestions to improve the relevant policies of rural B & B and promote the development of B & B in rural areas.