新技术背景下生鲜农产品智慧供应链模式创新与运作优化

Model Innovation and Operation Optimization of Smart Supply Chain of Fresh Agricultural Products under the Background of New Technology

摘要: 新一代信息技术的快速发展，加速推进了农产品传统供应链运作方式的创新升级，为智慧供应链的发展注入了新的动能。本文以现有研究文献为基础进行综合探究，首先，明确了我国农产品供应链智能化转型仍存在的阻力因素，指出传统农产品供应链存在着体系不健全、平台不完善、管理经验缺乏和重大风险应对机制不够完善等问题；然后，提出结合物联网、云计算、大数据和区块链等新技术、新方法、新设备创新农产品智慧供应链发展模式，从种植、流通加工、存储、运输和配送等各环节创新运作模式，推进农产品供应链一体化和智慧化发展，构建完善的智慧供应链体系；最后，提出从完善基础设施、健全信息服务平台、整合优势资源和加大冷链建设投入四个方面促进智慧供应链的发展。

Abstract: The rapid development of a new generation of information technology has accelerated the innova-tion and upgrading of the traditional supply chain operation of agricultural products, and injected new momentum into the development of the smart supply chain. Based on the existing research literature, this paper conducts a comprehensive investigation. First, it clarifies the remaining ob-stacles to the intelligent transformation of China’s agricultural product supply chain, and points out that the traditional agricultural product supply chain has imperfect systems, imperfect platforms, lack of management experience and major risks. To deal with problems such as insufficient mechanisms, then, it proposes to combine the Internet of Things, cloud computing, big data and blockchain and other new technologies, new methods, and new equipment to innovate the devel-opment model of the intelligent supply chain of agricultural products; from planting, circulation processing, storage, transportation and innovate operation models in various links such as dis-tribution, to promote the integration and intelligent development of agricultural product supply chains, and to build a complete intelligent supply chain system. Finally, it is proposed to improve infrastructure, improve information service platforms, integrate superior resources and increase investment in cold chain construction, so as to promote the development of smart supply chain.