基于HHI的长三角体育旅游资源协同开发现状研究

Research on the Current Situation of Coordinated Development of Sports Tourism Resources in Yangtze River Delta Based on HHI

摘要: 在长三角区域一体化发展的背景下，体育旅游资源的协同开发成为必然。文章通过梳理体育旅游资源协同开发的内涵、基于HHI模型评价长三角城市群体育旅游资源协同开发水平，最终提出厘清整体与部分的关系，确立总体定位；形成“帮与带”的地方间合作关系；建立区域体育旅游发展利益共享机制；提高区域内成员区域意识和建立共同市场意识，建立市场调节和政府倾向性产业政策的双重调控；加强体育旅游与相关产业的融合发展，培育长三角体育旅游市场，拓展长三角体育旅游发展新空间的发展建议。

Abstract: Under the background of the Yangtze River Delta Regional Integration Development, the coordinated development of sports tourism resources becomes inevitable. In this paper, the connotation of collaborative development of sports tourism resources is analyzed, and the level of collaborative development of sports tourism resources is evaluated based on HHI model. Finally, the relationship between the whole and part is clarified and the overall positioning is established To form the local cooperation relationship of “Help and belt”; to establish the benefit-sharing mechanism of regional sports tourism development; to enhance the regional awareness of the members of the region and to establish the Single Market Awareness, to establish the dual regulation of market regulation and government-oriented industrial policies; to strengthen the integrated development of sports tourism and related industries, and to foster the sports tourism market in the Yangtze River Delta, and expand the new development space of sports tourism in the Yangtze River Delta.