社交媒体外貌焦虑问卷的编制及信效度检验

The Development of Social Media Appearance Anxiety Scale and Assessment on Reliability and Validity

摘要: 目的：社交媒体外貌焦虑是指个体对自己在社交媒体上是否符合他人审美标准的担忧，以及对他人评价的关注和消极预期，会引起担忧、烦恼、紧张、不安等情绪。编制社交媒体外貌焦虑问卷为研究这一重要的社会心理概念提供测量工具。本研究旨在编制一份社交媒体外貌焦虑的问卷，并对其信效度进行检验。方法：首先通过查阅文献、半结构化访谈确认维度及条目，结合专家意见形成一份20条目的问卷；随后使用该问卷进行初测，并在项目分析和探索性因素分析的基础上对问卷进行修改，最终形成12条目社交媒体外貌焦虑问卷并进行重测，检验问卷信效度。结果：经检验，12条目的社交媒体外貌焦虑问卷1) 具有良好的内部一致性信度和重测信度；2) 具有良好的内容效度；3) 具有良好的结构效度。结论：本研究所编制的社交媒体外貌焦虑问卷信效度良好，可以用于相关研究的施测。

Abstract: Purpose: Social media appearance anxiety refers to individuals’ anxiety about whether their ap-pearance on social media is in line with the aesthetical standard of others, as well as the focus and negative expectation of other people’s evaluation, resulting in worry, tension, anxiety and other negative emotions. Developing social media appearance anxiety scale provides a measuring tool for the study of this important social psychological concept. This study aims to develop a social media appearance anxiety scale and test its reliability and validity. Method: First, the research broadly collected researches about appearance anxiety and the use of social media, and worked out the theoretical dimensions and some items of the scale. Then a scale of 20 items was formed by conducting semi-structured interviews, combined with the experts’ opinions. Third, the research conducted a preliminary test and modified the original scale after project analysis and exploratory factor analysis. Finally, a scale of 12 items was formed. Then participants were retested to measure the reliability and validity of the scale. Results: after inspection, the social media appearance anxiety scale of 12 items 1) has good internal consistency reliability and retest reliability; 2) has good content validity; 3) has good structure validity. Conclusions: The social media appearance anxiety scale developed in this study has good reliability and validity, and is suitable for the testing of relevant researches.