互联网下知识付费产品用户体验价值研究

Research on User Experience Value of Knowledge Payment Products under Internet

摘要: 随着互联网知识付费的不断发展，“知识付费”、“付费订阅”和“知识共享”等模式将越来越多的占据市场主流地位，各种互联网知识付费平台不断兴起，本文主要讲了互联网知识付费的生产者定价模式、平台定价模式和消费者定价模式以及它们存在的问题，最后针对不同模式存在的问题提出了定价策略和建议。

Abstract: With the continuous development of Internet knowledge to pay, pay “knowledge” and “subscrip-tion” and “knowledge sharing” mode will occupy the mainstream status, more and more various kinds of Internet knowledge payment platform rise ceaselessly, the article mainly talked about the Internet knowledge producers pay pricing model, platform pricing model and consumer pricing model and their problems. Finally, the paper puts forward pricing strategies and suggestions for the problems existing in different models.