数字化情境下工程项目沟通网络的结构特征——基于邮件数据的实证研究

Structural Characteristics of Communication Networks in Construction Projects in the Digital Context—An Empirical Study Based on Email Data

摘要: 工程项目的成功与项目参与主体间的有效沟通密切相关，面对新型数字化技术对主体沟通需求及方式的影响，刻画新情境下的工程项目沟通网络内在结构及机制具有重要理论及实践意义。基于工程项目邮件沟通纵向数据及社会网络分析方法，分别从跨阶段、跨主体比较视角对工程项目沟通网络的结构特征进行实证刻画，比较项目不同阶段、不同参与主体的沟通网络结构，定量识别相关因素对入度中心性、出度中心性、接近中心性、中介中心性等影响。研究成果有助于揭示数字化情境下工程项目沟通结构的复杂自组织特征，为沟通网络结构优化提供启示。

Abstract: Effective communication among project participants is essential to the success of a project. Facing the impact of new digital technology on the communication needs and methods of the participants, it is of great theoretical and practical significance to describe the internal structure and mechanism of the project communication network in the new context. Based on the longitudinal data of email communication of a project and social network analysis method, the structural characteristics of the project communication network are empirically portrayed from the perspective of cross-stage and cross-participant comparison, the structures of the communication network of different stages and different participants of the project are compared, and the impact of relevant factors on degree centrality, indegree centrality, outdegree centrality, closeness centrality, betweenness centrality, etc. is quantitatively identified. The research results are helpful to reveal the complex self-organization characteristics of the communication structure of construction projects in the digital context, and provide inspiration for the optimization of the communication network structure.