抗疫时代新媒体在舆情场域中的作用——以Bilibili和微博沪皖用户互动为例

The Role of New Media in the Field of Public Opinion in the Era of Anti-Epidemic—Taking the Interaction between Users in Shanghai and Anhui in Bilibili and Weibo as an Example

摘要: 近些年，我国媒体发展呈现多元化趋势，在短视频传播平台及相关视频制作技术的不断完善下，打破了主流媒体的传播模式，尤其是在热点话题下，新媒体场域发挥着巨大的作用。疫情是近几年的热点话题，热度居高不下，抗击疫情舆情地区的互动，使得新媒体成为人们主要了解时事新闻的阵地。基于此，本文以Bilibili、微博沪皖用户互动为例，对抗疫时代中新媒体在舆情场域中的作用进行研究。

Abstract: In recent years, China’s media development has shown a trend of diversification. With the continuous improvement of the short video communication platform and related video produc-tion technology, it has broken the communication mode of the mainstream media, especially under the hot topic, the new media field plays a huge role. The epidemic is a hot topic in recent years, with a high degree of heat. The interaction between the epidemic and public opinion areas has made new media the main place for people to understand current events and news. Based on this, this paper carries out research on the role of new media in the field of public opinion in the era of an-ti-epidemic, taking the interaction between users in Shanghai and Anhui in Bilibili and Weibo as an example.