模因论视角下的网络流行歇后语分类研究——以“笋”族歇后语为例
A Study on the Classification of Network Popular Allegorical Sayings from the Perspective of Memetics—Taking the Allegorical Sayings of the “Bamboo Shoots” Tribe as an Example
摘要: 模因论是解释文化传输的重要理论之一，据其观点，语言也能够作为一种模因，得以不断复制和传播。本文以模因论为主要研究视角，分析当前的网络流行歇后语，认为网络流行歇后语是语言模因的典型表现，讨论其分类和传播周期，将其对应为同音异义横向嫁接、同形联想嫁接和同构异义横向嫁接三类，并结合具体案例分析其同化、记忆、表达和传输的周期过程。
Abstract:
Memetics is one of the important theories to explain cultural transmission. According to its view, language can also be copied and spread as a meme. This paper takes memetics as the main re-search perspective and analyzes the current network of popular allegorical sayings. We consider that the network of popular allegorical sayings are the typical manifestation of language memes and we try to discuss its classification and transmission cycle, and correspond them to three categories: homonym horizontal grafting, homomorphic associative grafting and isomorphic horizontal grafting. Then we analyze the cycle process of assimilation, memory, expression and transmission with specific cases.
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