工作场所社交媒体使用对员工促进性建言行为的影响研究
Study on the Influence of Workplace Social Media Use on Employees’ Promotive Voice Behavior
摘要: 本研究基于员工促进性建言行为的微观视角，考察社交媒体使用对组织的潜在益处，并引入组织认同和个体创造力两个中介变量，揭示其在社交媒体使用与员工促进性建言之间的作用机制与影响效果。通过对217份企业员工的调查问卷进行实证分析发现：1) 基于工作、社交的社交媒体使用均对员工的促进性建言行为有显著的促进作用；2) 组织认同和个体创造力作为两个独立的中介变量在工作/社交导向的社交媒体使用与员工促进性建言行为之间分别起到了部分中介作用。研究结论丰富了理论界对社交媒体使用与员工促进性建言行为的关系认识，并对管理实践有着积极的启示。
Abstract: Based on the micro-perspective of employees’ accelerative voice behavior, this study examines the potential benefits of social media use to organizations, and introduces two mediating variables, organizational identity and individual creativity, to reveal the mechanism and effect of the interaction between social media use and employees’ accelerative voice behavior. Through the empirical analysis of 217 questionnaires of enterprise employees, it is found that: 1) The use of social media based on work and social interaction has a significant promoting effect on employees’ accelerative voice behavior; 2) Organizational identity and individual creativity, as two independent mediating variables, partially mediate the relationship between work/socially-oriented social media use and employees’ accelerative voice behavior. The conclusions enrich the theoretical understanding of the relationship between social media use and employees’ accelerative voice behavior, and have positive implications for management practice.
文章引用：徐晓燕, 梅胜军. 工作场所社交媒体使用对员工促进性建言行为的影响研究[J]. 运筹与模糊学, 2023, 13(3): 1667-1675. https://doi.org/10.12677/ORF.2023.133168

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