网购合同格式条款中“定金不退”效力的研究

Research on the Effect of “Non-Refundable Deposit” in the Format Terms of Online Purchase Contracts

摘要: 在大数据时代，网络合同在现实生活中的应用非常的广泛。目前，“双11”、“双12”、“618”等已成为网络购物狂欢的节日，促销期间商家让利多销、消费者获得折扣的做法推动网购交易量日益增长。随着网络的不断发展以及网络公司对于利益的最大化追求，出现网购合同格式条款中“定金不退”的现象，网购合同所包含的格式条款数量巨大且具有复杂、冗长等特征使得用户难以理解，继而造成用户忽视合同中存在的各种限制以及格式条款而草率接受格式条款点击“我同意”从而损害了自己的权益，而在网购合同格式条款中“定金不退”效力问题值得探究。

Abstract: In the era of big data, network contract is widely used in real life. At present, “Double 11”, “Double 12”, “618” and so on have become the festival of the network shopping carnival; during the promotion period, the merchant lets the profit to sell, and the consumer obtains the discount the practice to promote the network shopping transaction volume to Grow Day by day. With the continuous development of the network and the network company for the maximization of the interests of the pursuit, there is a form of online shopping contracts in the terms of “No refund deposit” phenomenon; online shopping contracts contain a huge number of format terms and have complex, lengthy, and other characteristics making users difficult to understand, then causing the user to neglect in the contract existence each kind of restriction as well as the format clause to accept the format clause to click “I agree”, thus having harmed own rights and interests; the validity of “Non- refundable deposit” in the terms of online purchase contract is worth exploring.