传播学视角下大学生职业生涯规划课程教学改革实现路径探究

Exploration on the Realization Path of College Students’ Career Planning Course Teaching Reform from the Perspective of Communication Studies

摘要: 大学生职业生涯规划课程的教学,对提升大学生自主规划意识、职业规划能力和核心竞争力具有重要作用。但高校职业生涯规划课程存在部分学生不够重视、课程建设不够系统全面、师资队伍比较薄弱等诸多问题，使得大学生职业规划教育效果甚微。本文基于传播学视角，以“5W”理论为指导，分析认为，职业生涯规划课教学过程的实质是一个知识、技能的人际传播过程。文章通过对传播过程中传播者、受众、传播内容、传播渠道、传播效果等因素的分析研究，探讨职业生涯规划课程教学改革创新路径，优化大学生职业生涯规划课程教学模式。

Abstract: The teaching of college students’ career planning courses plays an important role in improving college students’ independent planning awareness, career planning ability and core competitiveness. However, some students do not pay enough attention to the career planning courses in colleges and universities, the curriculum construction is not systematic and comprehensive, and the teaching staff is relatively weak, which makes the effect of college students’ career planning education very little. Based on the perspective of communication and guided by the “5W” theory, this paper analyzes that the essence of the teaching process of career planning course is a process of interpersonal communication of knowledge and skills. Through the analysis and research of factors such as communicators, audiences, communication content, communication channels, and communication effects in the communication process, this article explores the path of reform and innovation in the teaching of career planning courses, and optimizes the teaching mode of college students’ career planning courses.