生育问题网络关注度的时空演变及影响因素研究

A Study on the Spatial and Temporal Evolution of Online Attention to Fertility Issues and the Influencing Factors

摘要: 生育问题作为当前社会亟需解决的问题，国家政府出台了一系列相应政策措施，但效果并不理想。本文在研究过程中发现生育网络关注度与生育率显著正相关，生育网络关注度在一定程度上可以反映出生育率的变化规律。故本文利用百度指数平台的搜索指数和社会经济数据，综合运用探索性空间数据分析、FE面板数据模型等研究方法，探究生育问题的网络关注度时空演变特征及影响因素，深度挖掘生育问题影响因素本质，并对生育问题的改善提出切实有效的建议。

Abstract: As an urgent social problem, the national government has introduced a series of corresponding policies and measures, but the effect is not satisfactory. In the course of this paper, we found that fertility network attention is significantly and positively correlated with fertility rate, and fertility network attention can reflect the changing pattern of fertility rate to a certain extent. Therefore, this paper uses the search index and socio-economic data of Baidu index platform, integrates exploratory spatial data analysis, FE panel data model and other research methods to explore the spatial and temporal evolution characteristics and influencing factors of the network concern of fertility issue, deeply explores the essence of the influencing factors of fertility issue, and puts forward practical and effective suggestions for the improvement of fertility issue.