产教融合背景下上海市新商科人才供需匹配现状研究

Paper Research on Supply and Demand Matching of New Business Talents in Shanghai under the Background of Integration of Industry and Education

摘要: 高校教育系统，招生毕业，一进一出，商科人才的需求也发生了巨大的变化，商科专业人才输出若不能与社会发展大局供需匹配，走出校门就无法在就业市场上“适销对路”，从而解决原有商科人才培养社会适应性缺失问题显得尤为重要。基于此，本文以上海市为例，对产教融合背景下商科双创人才市场供需匹配现状进行研究。首先，本文利用分层抽样调查的方式对上海市各大高校商科学生以及各大企业的主管、HR以及实习专员分别进行了需求端和供给端人才现状的调查，获取样本数据；其次，利用因子分析法与聚类分析将样本人群分为四类：应用型、沟通型、创新型、知识型，得出了各类人群的占比以及人物特征；再次，在聚类分析的基础上，本文又构建了供需匹配度模型进行深入分析，构建由供需匹配度和匹配环境所构成的二维向量，以此来研究高校所培养的商科人才与企业实际需要的商科人才之间的适配程度，得出质量缺口，并提出当下商科人才的培养方向应定位成培养基于能力复合型的精准决策的数字商科管理人才。

Abstract: College education system, recruit students, into a graduation, great changes of business talent demand also have taken place, if business professional talent output cannot match with social de-velopment overall supply and demand, they will not be “marketable” in the job market, so to solve the problem of lack of social adaptability in the original business talent training is particularly important. Based on this, this paper takes Shanghai as an example to study the current situation of supply and demand matching in the talent market of business talent entrepreneurship and inno-vation under the background of industry-education integration. Firstly, this paper uses the strati-fied sampling survey to investigate the current situation of talents at the demand side and the supply side respectively among business students of universities in Shanghai and executives, HR and internship specialists of major enterprises, and obtains sample data. Secondly, use the factor analysis and clustering analysis to divide the sample population into four categories: application, communication, innovation and knowledge, and obtain the proportion and character characteristics of various groups. Thirdly, on the basis of cluster analysis, this paper constructs a supply-demand matching degree model for in-depth analysis, and constructs a two-dimensional vector composed of the supply-demand matching degree and the matching environment, so as to study the adaptation degree between the business talents trained by universities and the business talents actually needed by enterprises, so as to obtain the quality gap. Based on this, it is proposed that the current training direction of business talents should be to cultivate digital business management talents based on accurate decision-making.