基于文献计量的个性化定制研究现状和趋势分析
Research Status and Trends of Personalized Customization Based on Bibliometrics
DOI: 10.12677/ORF.2023.135476, PDF,   
作者: 董宏宇:浙江理工大学艺术与设计学院,浙江 杭州;吴 群:浙江理工大学艺术与设计学院,浙江 杭州;浙江省时尚设计与制造协同创新中心,浙江 温州;浙江大学台州研究院,浙江 台州
关键词: 个性化定制大规模定制文献计量知识图谱Personalized Customization Mass Customization Bibliometrics Knowledge Graph
摘要: 个性化定制是一种根据消费者的个性化需求来制造产品或提供服务的商业模式。为了了解当前个性化定制的研究现状和趋势,本文采用文献计量的方法,使用软件CiteSpace将来源于Web of Science数据库的2210篇文献数据生成可视化知识图谱,依次分析了年发文量、发文国家和机构、核心作者、高频被引文献等信息。通过关键词共现聚类图谱将个性化定制领域的研究现状总结为消费者决策与商业策略研究、产品平台和模块化设计、数字化技术与智能制造三个研究热点。并通过突现关键词分析出今后的研究趋势可能为技术创新在定制流程中的应用、用户研究的全面化及大规模个性化的模式转变。
Abstract: Personalized Customization is a business model in which products or services are provided in accordance with the individual needs of consumers. To understand the research status and trends of Personalized Customization, a bibliometric approach was adopted to generate a visual knowledge map of 2,210 literature data obtained from the Web of Science database using the CiteSpace software. The information on annual publication volume, country and institution of publication, key authors, and highly-cited references were analyzed. Through keyword co-occurrence clustering map, the research status in Personalized Customization is summarized into three research hotspots: consumer decision making and business strategy research, prod-uct platform and modular design, and digital technology and intelligent manufacturing. Based on the burst keywords, the future research trends could be the application of technological innovation in the customization process, the completeness of user research, and the paradigm transformation of Mass Personalization.
文章引用:董宏宇, 吴群. 基于文献计量的个性化定制研究现状和趋势分析[J]. 运筹与模糊学, 2023, 13(5): 4736-4750. https://doi.org/10.12677/ORF.2023.135476

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