江西省防震减灾科普宣传机制研究——基于江西省地震局宣传实践分析

Research on the Mechanism of Earthquake Prevention and Disaster Reduction Popularization in Jiangxi Province—Analysis of Publicity Practice Based on Jiangxi Earthquake Agency

摘要: 提高全民防震减灾意识，持续增强全社会防震减灾综合能力，科普宣传是基础。研究在分析江西省防震减灾科普宣传机制现状的基础上，剖析目前宣传机制存在的科普宣传内容实用性不强、社会力量互动参与不高、受众信息反馈渠道不畅等问题，从而针对性地提出形成全周期覆盖机制，完善内容创新机制、培养宣传主体机制、增强反馈机制、引导社会力量参与的提升建议。

Abstract: To raise the public awareness of earthquake preparedness and disaster reduction, and to conti-nuously enhance the comprehensive capacity of the whole society for earthquake preparedness and disaster reduction, science popularization is the foundation. Based on the analysis of the current situation of the science popularization and publicity mechanism for earthquake prevention and disaster reduction in Jiangxi Province, this study analyzes the problems that exist in the current publicity mechanism, such as weak practicality of science popularization and publicity content, low interaction and participation of social forces, and poor feedback channels for audience information. Therefore, targeted suggestions are proposed to form a full cycle coverage mechanism, improve content innovation mechanism, cultivate publicity subject mechanism, enhance feedback mechanism, and guide social forces to participate.