梁平木版年画的设计美学研究

Research on the Design Aesthetics of Liang-ping Woodblock New Year Pictures

摘要: 历史文献对梁平木版年画的源起、工具、传承多有研究，但对其设计美学鲜有研究，文章从起源、工艺、功效、美学角度来解读梁平木版年画。在全面研究梁平木版年画文化基础之上，借助设计美学思想，分析其美学意味，从物质层面到精神层面去分析研究梁平木版年画的设计美学内涵。梁平木版年画的创作蕴含物质和精神文化双重审美，具有构图美、造型美、工艺美、色彩美和装饰美，充分展现了大众喜闻乐见、托物寓意的追求与思想。

Abstract: Historical documents have studied the origin, tools, and inheritance of Liangping woodblock New Year pictures, but there are few studies on its design aesthetics. The article interprets Liangping woodblock New Year pictures from the perspectives of origin, craftsmanship, efficacy and aesthetics. Based on the comprehensive study of Liangping woodblock New Year painting culture, with the help of design aesthetics, the paper analyzes its aesthetic meaning, from the material level to the spiritual level, analyzes and studies the design aesthetic connotation of Liangping woodblock New Year pictures. The creation of Liangping woodblock New Year pic-tures contains the dual aesthetics of material and spiritual culture. It has the beauty of composition, modeling, craftsmanship, color and decoration, which fully demonstrates the pursuit and thinking of the public’s favorite and the meaning of support.