“康养热”现象分析与服装设计初探

Analysis of the Current Phenomenon of “Health Care Heat” and Exploration of Clothing Design

摘要: 当下，越来越多的人开始关注自身健康问题，刮起了一阵康养热潮。为更好地针对人群需求做设计服务，需分析当下康养热现象的特征、对应人群的需求、目前市场设计案例，基于分析内容归纳设计要素，做设计服务，以此丰富目前对康养理念服装设计的理论研究，同时也为大量具有健康意识的人群做服装设计服务提供了一定的设计方法和经验借鉴。

Abstract: Currently, more and more people are paying attention to their own health issues, leading to a wave of wellness and wellness. To better cater to the needs of the population and provide design services, it is necessary to analyze the characteristics of the current health and wellness phenomenon, the corresponding needs of the population, and the current market design cases. Based on the analysis content, design elements should be summarized to provide design services. This enriches the current theory of clothing design research in the field of health and wellness, and also provides certain design methods and experience references for a large number of people with health awareness to provide clothing design services.