武夷山世界遗产教育融入旅游管理专业的研究

Research on the Integration of Wuyi Mountain World Heritage Education into Tourism Management Major

摘要: 近年来文旅融合热度高涨，国家、省、地方政府及高校，都在积极尝试文旅融合的可行性方法。武夷山作为世界双遗产地，在文旅融合中有着重要的发展价值。本文从兴趣培养、特色接触、技能掌握、面向实践等方面，给出了武夷山世界遗产与旅游管理专业融合的建议。

Abstract: In recent years, the popularity of communication and tourism integration is increasing, and the national, provincial, local governments and universities are actively trying the feasible methods of cultural and tourism integration. As a world heritage site, Mount Wuyi has important development value in the integration of culture and tourism. This paper gives some suggestions on the integration of Mount Wuyi World Heritage and tourism management from the aspects of interest cultivation, characteristic contact, skill mastery and practice-oriented.