传统文化研学基地网络关注度时空分异特征研究

Research on the Spatiotemporal Differentiation Characteristics of Network Attention in Traditional Culture Research Bases

摘要: 优秀的传统文化需要随着时代的发展不断进行传承和创造。目前，传统文化研学基地是传播优秀文化的主要载体之一。本文通过搜集陕甘宁、长三角、京津冀地区国家级传统文化研学基地的网络关注度数据，运用数理统计法分析其网络关注度的时空分异特征。结果显示：从时间变化特征来看，传统文化研学基地的关注度在夏秋为旺季，冬季为淡季，春季为平季；从节假日来看，关注度总体呈现节前略微增加趋势，节中呈现波浪形下降，节后呈现先增长后下降的趋势；从年际变化来看，受疫情的影响，2019年和2020年研学基地关注度较低，此后研学旅行回暖，相应地研学基地关注度增加显著。从空间变化特征来看，2019~2023年三地区的变异系数呈现先增加后降低的趋势，说明空间差异先增加后减少；地理集中指数在2021年达到最大值，三地区的传统文化网络关注度的空间集聚程度增加，在2021年后呈现下降趋势；三地区的首位度整体呈现先减少后增加的趋势，其中在2021年首位度值最小，说明三地区传统文化网络关注度的集聚适中、空间结构合理。随着时间的推移，三地区的传统文化网络关注度呈现集聚过度，空间结构不合理的趋势。

Abstract: Excellent traditional culture needs to be continuously inherited and created with the development of the times. At present, traditional culture research bases are one of the main carriers for spreading excellent culture. This article collects network attention data from national traditional cultural research bases in the Shaanxi Gansu Ningxia, Yangtze River Delta, and Beijing Tianjin Hebei regions, and uses mathematical statistics to analyze the spatiotemporal differentiation characteristics of their network attention. The results show that, from the perspective of temporal changes, the attention of traditional cultural research bases peaks in summer and autumn, off-season in winter, and off-season in spring; From the perspective of holidays, the overall attention shows a slight increase trend before the holiday, a wavy decrease during the holiday, and a trend of first increasing and then decreasing after the holiday; From the perspective of interannual changes, due to the impact of the epidemic, the attention to research bases was relatively low in 2019 and 2020. Since then, research travel has rebounded, and correspondingly, the attention to research bases has increased significantly. From the perspective of spatial variation characteristics, the coefficient of variation in the three regions showed a trend of first increasing and then decreasing from 2019 to 2023, indicating that spatial differences first increased and then decreased; The geographical concentration index reached its maximum value in 2021, and the spatial clustering degree of traditional cultural network attention in the three regions increased, showing a downward trend after 2021; The overall primacy of the three regions shows a trend of first decreasing and then increasing, with the lowest primacy value in 2021, indicating that the concentration of traditional cultural network attention in the three regions is moderate and the spatial structure is reasonable. Over time, the attention to traditional cultural networks in the three regions has shown a trend of excessive clustering and unreasonable spatial structure.