虚位营销对消费者产品评价的影响——以感知稀缺性为中介The Impact of Phantom Marketing on Consumer Product Evaluation—Mediated by Perceived Scarcity
王艺涵, 刘东胜
现代市场营销Vol.15 No.1, 全文下载: PDF XML DOI:10.12677/mom.2025.151016, February 28 2025
浅论用商业模式来营销On Marketing with the Business Model
詹志方, 王辉
现代市场营销Vol.1 No.2, 全文下载: PDF HTML DOI:10.12677/mom.2011.12006, August 23 2011
商业银行数字化营销的探索与困境突破Exploration and Breakthroughs in Digital Marketing for Commercial Banks
白晶莹
现代市场营销Vol.14 No.3, 全文下载: PDF XML DOI:10.12677/mom.2024.143009, August 16 2024
索洛余值结合多元回归对我国快递行业经济增长因素的实证分析An Empirical Analysis of Solow Residual Value Combined with Multivariate Regression on the Factors of Economic Growth in China’s Logistics Industry
侯孟杰, 李秀森
现代市场营销Vol.9 No.3, 全文下载: PDF HTML XML DOI:10.12677/MOM.2019.93003, July 30 2019
探析会展企业数字营销的传播策略 The Analysis of the Digital Marketing Communication Strategy of Exhibition Enterprises
雷春
现代市场营销Vol.2 No.2, 全文下载: PDF HTML DOI:10.12677/mom.2012.22005, May 29 2012
城市转型中的营销策略——广州亚运营销解读The Marketing Strategy of Urban Transformation——An Interpretation of the Guangzhou Asian Games Marketing
周兆晴, 刘志超, 张小娟
现代市场营销Vol.1 No.1, 全文下载: PDF HTML DOI:10.12677/mom.2011.11001, May 25 2011