“行走的GDP”泰勒·斯威夫特:数字时代的音乐营销大师与经济增长典范The Concept of “Walking GDP” Exemplified by Taylor Swift: A Paradigm of Music Marketing in the Digital Age and a Model of Economic Growth
张雨青
现代市场营销Vol.14 No.4, 全文下载: PDF XML DOI:10.12677/mom.2024.144019, November 26 2024
虚拟品牌社区参与对消费者厌腻的影响机制研究——以感知价值为中介Research on the Influence Mechanism of Virtual Brand Community Engagement on Consumer Satiation—Taking Perceived Value as the Intermediary
杨 瑜, 王依彪
电子商务评论Vol.14 No.1, 全文下载: PDF XML DOI:10.12677/ecl.2025.141456, January 28 2025
服装品牌社群体验对消费者重复购买意愿的影响The Impact of Clothing Brand Community Experience on Consumers’ Willingness to Repeat Purchase
周秋子, 刘春红
现代市场营销Vol.14 No.4, 全文下载: PDF XML DOI:10.12677/mom.2024.144012, November 6 2024
消费心理学视域下奶茶品牌社群营销策略探析Analysis on the Community Marketing Strategy of Milk Tea Brand from the Perspective of Consumer Psychology
刘承润
心理学进展Vol.14 No.7, 全文下载: PDF XML DOI:10.12677/ap.2024.147451, July 8 2024
诺丁斯伦理视角下Jellycat品牌营销策略的情感价值创造Emotional Value Creation of Jellycat Brand Marketing Strategy from the Perspective of Noddings Ethics
刘 沁
电子商务评论Vol.14 No.2, 全文下载: PDF XML DOI:10.12677/ecl.2025.142660, February 28 2025
MPPSK/AM复合调制系统优化方案Optimization Scheme of MPPSK/AM Hybrid Modulation System
盛旭嫣, 吴乐南
无线通信Vol.6 No.1, 全文下载: PDF HTML XML DOI:10.12677/HJWC.2016.61004, February 25 2016