试论IT 新技术及对传统媒体的影响

On New IT Technology and Its Influence on Traditional Media

摘要: 本文以IT 新技术对传统媒体的影响为探讨主题，针对当前IT 新技术的发展与应用现状，分析其与传统媒体之间的关系，从无线上网、流媒体、电子纸张、搜索与移动电话等五方面阐述IT 新技术的发展趋势，以及无线上网促进互联网用户快速扩张、流媒体为音频与视频项目提供助力、搜索技术推动信息产业进步等，阐述充分发挥新闻实效性优势等传统媒体的发展新途径。

Abstract: This article takes the new IT technology and its impact on traditional media as the topic of discussion. Aiming at the current development and application status of new IT technology, it analyzes its relationship with traditional media, from wireless Internet, streaming media, electronic paper, search Explains the development trend of new IT technologies in five aspects, including mobile phones, wireless Internet access to promote the rapid expansion of Internet users, streaming media to provide assistance for audio and video projects, search technology to promote the progress of the information industry, etc., to explain the traditions of giving full play to the advantages of news effectiveness New ways of media development.