零售企业配送中心选址研究——以苏果超市为例

Research on Location Selection of Distribution Centers in Retail Enterprises—Taking Suguo Supermarket as an Example

摘要: 近几十年，随着中国科学、技术、教育的飞速发展，零售企业在我国也获得飞速的发展。建立零售超市为人们的日常生活提供了极大的方便，这种便利性在很大程度上取决于物流系统的优化，而零售企业的配送中心是其中之关键。物流配送中心连接着零售企业门店与供应商，所以零售企业配送中心的选址会直接影响到零售企业的经济效益。正因如此，本文对零售企业配送中心的研究是具有科学意义的。本文首先介绍对于零售企业配送中心选址的国内外现状，接着介绍了相关理论基础，再以苏果超市为例，利用层次分析法为其选址，最后提出相应的建议。

Abstract: In recent decades, with the rapid development of science, technology, and education in China, retail enterprises have also achieved rapid development. The establishment of retail supermarkets provides great convenience for people’s daily lives, which largely depends on the optimization of logistics systems, and the distribution center of retail enterprises is the key. The logistics distribution center connects retail enterprise stores and suppliers, so the location selection of retail enterprise distribution centers will directly affect the economic benefits of retail enterprises. Therefore, the study of distribution centers in retail enterprises in this article is of scientific significance. This article first introduces the current situation of retail enterprise distribution center site selection both domestically and internationally. Then, it introduces the relevant theoretical foundations. Taking Suguo Supermarket as an example, it uses the Analytic Hierarchy Process to select its location, and finally puts forward corresponding suggestions.